93,336
Greg Luther
The No B.S. Real Estate Sales & Marketing Expert, Coaching Agents Nationwide for Over 26 Years!
Kentucky House Fire, Rebuild & Agent Training
The fire truck ran out of water before it could save this one. One of the properties on the farm burned all the way down. Here's a tour of the new build going up for the farm manager, plus a behind-the-scenes look at a private coaching event for agents.
What to Send a Seller Before the Listing Appointment
Most agents show up to the listing appointment hoping their presentation is good enough. The agents who win have already won before they knock on the door.
The Phone Is NOT Your Tool!
Most agents spend their entire career calling leads who never wanted to be called. The phone is the least effective tool you have. Here is what actually works and how to build a follow up system that brings clients to you instead of chasing them down.
The Dumbest Question Real Estate Agents Ask...
Asking a homeowner what they want for their house is the dumbest question you can ask. All it does is put a big ugly number on the table that you have to beat down.
Stop Promoting Yourself and Start Doing This Instead!![]()
Most agents lead with their name, their company, their awards, and their years of experience. Nobody cares. What buyers and sellers actually want to know is what is in it for them.
93,336
Greg Luther
The No B.S. Real Estate Sales & Marketing Expert, Coaching Agents Nationwide for Over 26 Years!
Kentucky House Fire, Rebuild & Agent Training
The fire truck ran out of water before it could save this one. One of the properties on the farm burned all the way down. Here's a tour of the new build going up for the farm manager, plus a behind-the-scenes look at a private coaching event for agents.
What to Send a Seller Before the Listing Appointment
Most agents show up to the listing appointment hoping their presentation is good enough. The agents who win have already won before they knock on the door.
The Phone Is NOT Your Tool!
Most agents spend their entire career calling leads who never wanted to be called. The phone is the least effective tool you have. Here is what actually works and how to build a follow up system that brings clients to you instead of chasing them down.
The Dumbest Question Real Estate Agents Ask...
Asking a homeowner what they want for their house is the dumbest question you can ask. All it does is put a big ugly number on the table that you have to beat down.
Stop Promoting Yourself and Start Doing This Instead!![]()
Most agents lead with their name, their company, their awards, and their years of experience. Nobody cares. What buyers and sellers actually want to know is what is in it for them.





















